Several months ago, one of my mentors Ray Edwards sent me a copy of Bob Burg’s classic book, The Go-Giver. I’m a bit late to The Go-Giver party (several years, actually) but it has quickly become one of my all-time favorites. If you’ve already read this book, the following quotes may provide a gentle reminder […]
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BYP 41 – How I Close Over 90% Of My Client Proposals
You’ve set up your brand, built your platform, and have potential clients that want to work with you. How do you “close” the deal? What is the process by which someone contracts you? If you aren’t clear on this, you’ll end up leaving a lot of money on the table — either because you’re taking […]
5 Must-Have Forms For Every Coach, Consultant, Designer, or Freelancer
InE-Myth Revisited, Michael Gerber said, “Organize around business functions, not people. Build systems within each business function. Let systems run the business and people run the systems. People come and go but the systems remain constant.” It’s easy to dismiss this quote and assume it’s for a bigger operation. Yet I’ve met many coaches, consultants, […]
BYP 40 – Sales Strategies with Donald Kelly, The Sales Evangelist
Sales. It’s one of the most dreaded aspects for many people in building their personal brand. Luckily there are some great folks out there that are willing to share their sales strategies in an honest, ethical, and effective way. One such person is Donald Kelly, affectionately known as “The Sales Evangelist.” In this episode, Donald […]
How To Create An Editorial Calendar That Actually Works
If you want your blog to stand a chance, you must create an editorial calendar. Otherwise your blogging will be inconsistent, your topics will be unfocused, and your readership will dwindle. If you’re blogging for business, you can’t afford to “drift” your way through the world of content creation. Whenever I’m at a loss on topics to […]