There are personal brands, and then there are GLOBAL personal brands. Today I interview Tony Horton, celebrity fitness trainer of Beachbody and P90X fame. Discover how a random act of kindness led to Tony meeting the influencer who would help him catapult to global fame, and the unexpected career goal Tony had prior to going […]
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BYP 206 – The 7 Steps to Build A Powerful Personal Brand
When opportunity knocks, it’s too late to prepare. It’s not wrong to want more influence, impact, or even income — but we have to do the back-end work to prepare for the influx of these things. These 7-steps are the foundation of the most successful personal brands in the world — and whether you’re starting […]
BYP 205 – How To Stuff Your Sales Copy With Power Words with Joy Capps
Joy Capps is one of the few copywriters I’ve hired both for my own work and for larger projects I’ve been contracted on. As such, she is one of the few copywriters I ever recommend to others. Most recently, I hired her to write funnels and launches for the John Maxwell Team. I was […]
BYP 204: How to Turn Your Book Into 18 Streams of Income with Kary Oberbrunner
Kary Oberbrunner is an author, coach, and speaker from Columbus, OH. He has helped people write, publish, and market their books and then turn these books into 18 streams of income that yield 6 and 7 figure businesses. Discover Kary’s insider secrets about the publishing industry so you can create impact as author, position yourself as […]
BYP 203 – 3 Insider Secrets to Landing a Book Deal with Chad Allen
Want to write a book? Whether you’re looking to self-publish or land a traditional book deal, one thing is for sure: a great book starts with a great concept. Chad Allen is a writer, speaker, editor, and writing coach. A 20-year publishing professional, he has worked with such bestselling authors as Michael Hyatt, Caroline Leaf, […]