I’m Mike Kim — marketing consultant, communications strategist, and copywriter. My goal: to help you live your message, love your work, and leave your mark on the world.
I do this by sharing my professional insights on marketing, personal branding, and one of my life’s passions: self-development. I’ve shaped the verbal and visual identity of numerous organizations, helping them get their message, product, or service to market.
You’ll benefit from my marketing expertise; I worked for years as the CMO of a successful multi-million dollar company. Now I consult, write direct-response copy, and host the Brand You Podcast, a show dedicated to personal branding.
Where to find my best stuff:
While I enjoy blogging … most of my writing is done privately to my email list. The vast majority of my readers feel it is my best content. (My past emails have included the personal letter I wrote that landed me a CMO job, my business testimonial form, and private notes from conferences I’ve attended. I’m all about adding value to you and your personal brand business.)
Launch Your Personal Brand Today.
Copywriting templates. Video tutorials. Lead magnet ideas. Get my 34-page Do-It-Yourself Blog Guide, along with professional weekly marketing tips delivered straight to your inbox. It’s the all-in-one blog blueprint that takes from zero to launch … and beyond.
My Top Posts
If you’re new, here are a few places to start.
Marketing
- Why You–Yes, YOU!–Should Launch A Blog
- 5 Reasons Opportunity Isn’t Knocking At Your Door
- The Greatest Secret Of Successful Marketing
- How To Write Effective Website Copy
- 5 Smart Ways Missionaries Can Increase Financial Support
Leadership
- 3 Musts For Leading People Older Than You
- 7 Leadership Lessons From Fighting With My Wife
- The Crippling Effect of Loaded Words
- How To Maximize 1-on-1 Time with a Leader
- The Easy Way To Becoming an Awesome Encourager
Personal Development
- WARNING: Do This & Be Swamped with Opportunities, Promotion, and Influence
- The Two Most Life-Sucking Words I Tell Myself
- How To Steal Time For Self-Development
- Why the Lack of Necessary Endings is the Silent Killer of Growth
- A Must Try Time Management Tactic
My Story.
My career has been spent in various forms of marketing, organizational leadership, ministry, and art. Born in California and raised in New Jersey, I grew up an avid artist and writer and won a number of awards for visual art and illustration. To the horror of my parents, my initial career goal was to become an artist for Marvel Comics.
While I didn’t end up drawing and writing Spider-Man, my art and writing experiences have been integral in helping businesses on project launches, product creation, event planning, branding, copywriting, and multimedia.
Broad perspectives.
Upon completing my Bachelors and Master of Arts, I globe-trotted as a musician and songwriter. Travel broadened my perspective, ingrained a deep appreciation for culture, and served as a catalyst for speaking and consulting. I love meeting new people, being in diverse settings, and creating out-of-the-box solutions.
This is also where my marketing career started. I learned the basics of promotion, live event planning, ambiance, and copywriting.
Ministry to marketplace.
I served in various vocational ministry roles from 2007 to 2011. These experiences uniquely equipped me for coaching, organizational leadership, and consulting. I have also been a featured public speaker for groups small in number and into the thousands, speaking on behalf of causes that make a positive impact on our world.
Realizing I could help more than one organization, I branched out with a deeper concentration in organizational strategy and marketing. Consulting was a natural fit, given my love for travel and new experiences. Rather than me “finding” consulting, consulting “found” me.
From CMO to consultant.
I served for several years as chief marketing officer (CMO) of a multi-million dollar private company in the competitive tri-state area market. Under my tenure, we went from a six-figure business to multiple seven-figures since 2011. All components of my skill set were utilized: organizational leadership, business strategy, consulting, art direction, copywriting, and creative design. I loved it.
This experience gives my private clients the advantage of a top-performer in marketing, coaching, and positioning strategies. To date, my non-profit clients have raised over $1M for their causes, and my personal brand clients have collectively earned even more.
I continue to travel, consult, and serve as a catalyst for quality people and organizations to leverage their brand. To connect with me, you can find me on nearly every major social media channel.
Launch Your Personal Brand Today.
Copywriting templates. Resource lists. Video tutorials. Lead magnet ideas. Get my 34-page Do-It-Yourself Blog Guide, along with professional weekly marketing tips delivered straight to your inbox. It’s the all-in-one blog blueprint that takes from zero to launch … and beyond.