One of the most common complaints I hear in leadership has to do with the lack of mentors. The premise is that we haven’t gone further because there aren’t any willing mentors. But not having a mentor is not an excuse. The reason? No mentor can ultimately grow you. Only you can. Several years ago, I attended […]
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How To Write Effective Website Copy – 5 Basic Steps
Copywriting is the act of writing copy (text) to market a product, service, or business. As a CMO I’ve learned a bit about how to write effective website copy for a business, blog, or church. It’s also one of the foremost areas I consult clients on. Effective website copy should: Get attention. Communicate. Persuade. It doesn’t matter if […]
3 Simple Ways To Practice The Art of the Start
Starting is the hardest part. Newton’s first law of motion probably explains it. “An object at rest will stay at rest unless an external force acts upon it.” The reality is that to get ahead in life, you have to do things no one else is telling you to do. You’ve got to become your own external force. […]
Top 10 Blog Posts of My Newbie Blogging Career
Hard to believe, but today is the six-month mark since I started blogging regularly. I’ve come to love it, but blogging regularly is one of the hardest things I’ve done. The consistent writing schedule, content creation, and slight despair that comes over me when I find the only person that read a post was my […]
8 Must-Read Definitions About Being Average
Here’s a few must-read definitions about “average”, courtesy of Edmund Gaudet. “Average” is what failures claim to be when their family and friends ask them why they are not more successful. “Average” is the top of the bottom, the best of the worst, the bottom of the top, the worst of the best. “Average” means […]