I completely identify with your struggle to market yourself. Marketing is still somewhat of a distasteful concept to the public. As a CMO, I’m in the industry daily and the word still conjures up images of used car salesmen or telemarketers. So what do solopreneurs do? Here are 3 marketing tips. 1. Realize marketing is […]
Overcoming the Trap Of Success
People used to call me [fill in occupation]. People now call me [fill in occupation]. I’ve always called myself Mike. Remembering Mike—essentially WHO I am and not WHAT I am—has always kept me grounded. It’s kept me myself, even when wearing many hats. I’ve worn many hats in my life, but they’ve largely remained hats. […]
3 Tips On Finding A Home Church
Twice, my wife and I have had to “look for a home church.” Both instances centered on big life changes: marriage and moving. Those were tough transitions, but finding a home church was by far the most difficult part of the process! Part of the reason is we were reared on the notion that church […]
The Greatest Secret of Successful Marketing
People hate to be sold things, but they love to buy. Outside of my CMO job, I do consulting for small businesses, mid-size companies, churches, and other non-profits. Most clients think marketing is just about awesome-looking ads and social media updates that merely let people know about a product. Their natural tendency is to bombard […]
How To Steal Time For Self-Development
You might have more time for self-development than you think. During my corporate job days (before I started my own business), I had to commute to work five days a week for nearly two hours. That’s ten hours a week, the equivalent of almost a day and a half of a full work day! Instead […]