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BYP 5 – How To Position Yourself Against The Competition

by Mike Kim Leave a Comment

Today we talk about how to position yourself against the competition … and use the difference to your advantage. One of the best ways to do this is to use a simple positioning graph to place your competitors relative to where you stand.

xo

A Quick Preview of the Podcast:

  • Why marketing is really like jujitsu
  • The greatest paradox every personal brand faces
  • How to clarify where you stand relative to your competitors

Resources From This Episode:

I strongly suggest you download this episode’s resource guide. It will help you visualize the positioning graph I talk about.

Special Thanks:

Thanks to Dustin Daeunhauer from definingmomentstv.com for the awesome podcast intro.

Special thanks to Hope Schaefer, Rob Still, Mary Caldwell, and Irfan Abdul for your iTunes reviews this week. I’m so thankful!

Connect with Mike:

https://mikekim.com/

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YouTube – https://www.youtube.com/c/MikeKim


Leave a review.Would you review this show? I would consider it a great honor if you would leave a written review on iTunes. It’s one of the best way for word to get out about this podcast. I read every single comment … leave any review you want, as long as it’s honest. Thank you!

Filed Under: Blog, Business, Marketing, Podcast Episodes

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Mike Kim
Personal brand strategist and author of the Wall Street Journal & USA Today Bestseller, You Are the Brand.

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