In this episode, I take you behind-the-scenes of my latest blog design. Several months ago I rolled out a new, more modern look. Some of these changes are helping me grow my email list and readership, and most are fairly simple to do. A Quick Preview of the Podcast: 3 simple tweaks I made that […]
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5 Business Podcasts You Should Absolutely Subscribe To
“I remind myself every morning: Nothing I say this day will teach me anything. So if I’m going to learn, I must do it by listening.” – Larry King Today, we have the amazing opportunity to learn from leaders at an intimate level — not just through blogs or social media channels, but listening via podcasts. Like […]
How To Format Emails In Mailchimp
I get a lot of marketing emails. I also write a lot of marketing emails; it’s my job. That said, I’ve seen my fair share of emails — the good, the bad, and the ugly. The ugly must stop! Most marketers understand the importance of an email list. The quality and size of your email […]
BYP 25 – 3 Steps To Handling A Public Relations Crisis
Today’s episode was created in response to a question I received: “How can I rebuild my personal brand/credibility in the community when someone in the community has lied about my character?” At some point, all of us will face negative press or even a public relations crisis in our business. Following these 3 steps will […]
How To Market Yourself Like No One Else Can
One of the most common struggles you’ll face when building a personal brand is in how to market yourself. I get it. I’ve been there. But there’s one strategy that you can use that automatically sets you apart from the billions of people out there. Unfortunately, it’s also one of the most under-used strategies when it comes […]