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BYP 53 – Quick Start Copywriting with Ray Edwards

by Mike Kim Leave a Comment

Copy of Time Management Magic with Lee CockerellI’m so excited to welcome Ray Edwards to the show this week. Ray has been one of the most influential people in my personal brand business.

Today he’s going to share his patented copywriting framework that will get you up and running with quality copy … quick!

Ray’s PASTOR Framework:

P – Problem
A – Amplify the problem
S – Solution you provide
T – Testimony
O – Offer
R – Response

I use this in nearly every piece of sales copy I write, so copy and paste that for reference!

If you join me inside Ray Edwards’ Copywriting Academy course, I’m prepared to offer these 3 exclusive bonuses:

1. 1-on-1 Copy Consultation – I’ll look over your promotion to advise you with tips and tweaks. Retail value: $1000

2. Access to all my copywriting resources – Writing a Winning Support Letter, Essential Business Forms, Click-To-Client Email Templates. Retail value: $200

3. Access to my vault of all my copywriting promotions, including client projects. Take and tweak to your specific needs. Retail value: $5000

To qualify, join the Copywriting Academy use this exclusive link.

Would you mind leaving an honest review for the Brand You Podcast on iTunes? Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them.

If you enjoyed this episode, please share it using the social media buttons you see at the bottom of the post.

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Leave a review.Would you review this show? I would consider it a great honor if you would leave a written review on iTunes. It’s one of the best way for word to get out about this podcast. I read every single comment … leave any review you want, as long as it’s honest. Thank you!

Filed Under: Blog, Copywriting, Podcast Episodes

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Mike Kim
Personal brand strategist and author of the Wall Street Journal & USA Today Bestseller, You Are the Brand.

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