Much has been said about “finding your why” – we know we need to find our why, but we’re just not sure how to do it.
In this episode, I share one super simple question that I’ve used to guide my business decisions and spark my motivation to push through the messy middle.
A quick recap:
Business is nothing more than solving a problem for profit. Whenever I embark on a new business venture, I simply ask myself, “What is the big problem I’m trying to solve?”[clickToTweet tweet=”Business is nothing more than solving a problem for profit.” quote=”Business is nothing more than solving a problem for profit.”]
When I’m clear on the answer to that question, I’m clear on the “why” behind the new project, partnership, or offering. In the video, I talk about how having the answer to that question has propelled me through hosting my first live conference called Influence & Impact.