The “marketing your personal brand online” space is starting to mature, and I’m predicting several trends as we head into yet another year. A sneak peak:
- A clearer distinction between Education + Implementation
- Marketing, made human
- Experience marketing
- No more “cupcakes”
You’ll also get a glimpse into how I’m seeing some well-known brands niche (and innovate) in their market.
Links From Today’s Episode:
- CopyProof Workshop in San Diego (2/27-28)
- Lauren Davis, on Instagram
- Nick Cavuoto, on microcontent
- Geoff Kullman, on copywriting
- RocketFuel (book)
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