Ever wonder how John Maxwell started his thought leadership business? I have … so I asked him.

I also asked John what advice he has for people who want to speak, coach, or consult but aren’t sure which “lane” to pick. His answer might surprise you.

Tune in and you’ll also hear the story of how I ended up working with the John Maxwell Team. It’s a cool example of how building a personal brand can “compound” over time and result in some pretty big opportunities.

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The Brand You Podcast is designed to help you start, run, and grow a profitable personal brand business. I believe true fulfillment starts with the courage to be yourself, no matter the context. This show is designed to help you gain clarity and put a stake in the ground for what you’re committed to in business and life.

Each episode draws from my experience as a professional speaker, writer, and marketing strategist for some of today’s most influential personal brands. You can find the show on all major podcast outlets: