If you’re in the business of “you”, your story will end up being one of the most important components of your marketing plan. In this episode, you’ll learn the 7 elements of a Signature Story:
- Reluctant Hero
- Fleeting Victory
- Devastating Defeat
- Moment of Grace
- Final Victory
There are also components within a story that move the narrative forward:
- Elephant in The Room
- Story Behind the Story
- Breaking News
- Little Known Facts
To read my Signature Story, click here.
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