2013 was an amazing year. Part of the reason is because of you. Your readership of this site has changed my life in ways that I truly could not have imagined. Here are the top 10 blog posts of 2013, based on traffic: WARNING. Do This & Be Swamped with Opportunities, Promotion & Ever-Growing Influence […]
BEWARE: The Entrepreneur’s Most Lethal Household Item
If you’re an entrepreneur, chances are you’ll spend at least some portion of your time working at home. The temptation is to work in the most familiar and leisurely places of your house. I recommend against it. Behold the entrepreneur’s most lethal household item… The couch. Beware this cushioned cathedra of cozy complacency! You and […]
WARNING: Do This and Be Swamped with Opportunities, Promotions, and Ever-Growing Influence
Want opportunities, promotion, and ever-growing influence? Here’s how: Open doors for people. Give people chances they’d otherwise never get. Leverage influence to launch others into their calling. Write recommendations that give people what they could never get on their own. Refer. Brag. Name drop others on their behalf. I remember every person that opened a […]
5 Stupid Worship Leader Marketing Mistakes I Made
I spent many of my earlier years as a Christian worship leader and songwriter. Knowing what I know now about marketing fills me with regret a lot more than it probably should! Here are 5 worship leader marketing mistakes I made: 1. Not consistently blogging. This might seem basic, but keeping a regular blog more equates […]
An Epic & Easy Hack To Ensure Your Fundraising Letter Gets Opened
Last week, I hosted a webinar for missionaries and nonprofit fundraisers that incorporated elements of marketing into their work. One idea that I left out was regarding OFFLINE engagement. Physical letters and direct mail are still important parts of fundraising, often used for newsletters and support letters. If you want to make sure your fundraising […]