There’s an important distinction between keynotes in the personal brand space: Informational vs. Inspirational.
The two require different approaches. Since I’m mostly in the informational space, I prepare for my keynotes in this sequence:
- Determine the Call To Action
- Write quotables and Tweetables
- Gather stories for within the presentation, not without
- Create sparse slides (clean, minimalistic)
- Dress the way I want to be photographed
Connect with Mike:
Instagram – https://www.instagram.com/mikekimtv/
LinkedIn – https://www.linkedin.com/in/mikekimtv
Facebook – https://www.facebook.com/mikekimtv/
Twitter – https://twitter.com/mikekimtv
YouTube – https://www.youtube.com/c/MikeKim
Subscribe to the Brand You Podcast Here:
Did you know? The Brand You Podcast was recently listed as an “all-time bestseller” in Apple Podcasts for marketing. Subscribe free to get new episodes every Wednesday:
***
EPISODE CREDITS:
If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.
He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com