Public relations mistakes are bound to happen for any person or organization. The difference today is that social media can blow things up to an epic proportion in the blink of an eye. The end result of that is that a narrative is formed … quickly. The longer an organization takes to respond, the more […]
Michael Hyatt “Owns” Platform … And 4 More Reasons The NSA Blew It On Rebranding
The National Speakers Association, or NSA (not that NSA) recently announced a rebrand of their organization, dubbing it “Platform.” The problem? It looks eerily similar to another brand called “Platform” … that of speaker and author Michael Hyatt. (Seriously, did they have to use red?) From a marketing and branding standpoint, here are five reasons […]