From Expert to Author - The Strategic Blueprint for Writing a Book That Builds Your Business

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Last week, I hosted a live presentation called "From Expert to Author: The Strategic Blueprint for Writing a Book That Builds Your Business." While writing a book has always been a good idea for experts, I believe it's a non-negotiable in today's world. This is a long presentation, but I believe there's a lot you can learn from it. Check out the timestamps below for the different sections.

If you're interested in working with me in Q4 2025 or Q1 2026, go to mikekim.com/writeyourbook

• 02:44 The Role of a Book in Your Business
• 08:15 AI Has Shifted How Experts are Perceived
• 18:54 Crafting a Strong Book Proposal
• 24:26 Platform Audit and Marketing Strategy
• 30:05 Comparable Titles and Differentiation
• 35:35 Leveraging AI for Writing and Proofreading
• 39:36 Building Demand While Writing Your Book
• 49:21 Ways to Work Together and Final Q&A

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