Ministry. Marketing. Mixing these two words is like trying to get oil and water to get along. At first glance, they seem like mutually exclusive concepts. But I’ve got a confession. When I was headlong in vocational ministry (as a “career” or “job”) I desperately wanted to know how to get word out about what […]
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BYP 21 – 3 Unforgettable Acronyms I Learned At Permission To Prosper
I am fresh off my trip to Ray Edwards’ Permission to Prosper conference held in San Diego, CA. I was challenged, stretched, and encouraged … and I’ve got a few things I learned there to share with you today. A Quick Preview of the Podcast: 3 Unforgettable acronyms vital to your success, as taught by […]
BYP 20 – A Personal Brand Success Story: Cliff Ravenscraft
Cliff Ravenscraft left a successful career in insurance to make a living doing what he loves: podcasting. Cliff is now known as the “Podcast Answerman” and runs a successful personal brand business, but it wasn’t an easy journey. In this interview, Cliff shares some great lessons for anyone looking to venture out and make a […]
BYP 19 – 7 Questions Every Personal Brand Must Absolutely Nail
We all know the importance of an elevator pitch. But what about the questions that follow? Here are 7 questions every personal brand must absolutely nail. Prepare your answers, practice your response, and you’ll see your business grow. A Quick Preview of the Podcast: The 7 questions every personal brand must absolutely nail Some of […]
BYP 18 – 4 Reasons Why You Should Rebrand (And 1 Reason You Shouldn’t)
This episode was inspired by a question left by Dayo Samuel from Audacity to Lead on rebranding. Rebranding can be tricky business, especially for personal brands because it’s a pretty labor-intensive process. A Quick Preview of the Podcast: The four reasons you should consider rebranding The one reason you should NOT rebrand A bit of […]