Ever feel like you don’t have enough time, money, know-how, connections, clients, etc.? I do, and in today’s episode we cover 3 simple exercises that can help you rediscover what you have and put you in the right frame of mind to shape a successful future. The clarity that came as a result of engaging […]
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BYP 57 – How To Get Clearer on Clarity
Gaining clarity can be one of the most frustrating parts of building a personal brand. We’re constantly peppered with information that tells us we should know our ideal client, our unique selling proposition, and so forth. In today’s episode, I share 3 things that helped me gain more clarity when launching my brand — they […]
How To Use Your Facebook Profile To Build Your Brand (When Making A Career Pivot)
Facebook can be an incredibly powerful, yet frustrating part of building your brand. The questions are endless: personal page or fan page? If you launch a fan page, should you advertise or rely on organic reach? What’s the perfect ratio of personal posts vs. brand posts, 20% or 21.3%? Indeed, the rabbit hole runs deep. If you’re […]
BYP 56 – Rest Is A Weapon
One of the greatest weapons in our creative and business arsenals is one of the least heralded: rest. Today I share my takeaway from (of all places) the spy novels featuring Jason Bourne, made even more famous by the action flicks starring Matt Damon. I also share the 3 biggest challenges I’ve faced since “going […]
BYP 55 – Maximizing Your Value From Live Events
Live events are important both for our personal and professional development. But attending any kind of event requires both a large investment of time and money, and as such it should be treated like an investment. This episode gives you a behind-the-scenes look at the steps I use to prepare for attending a live event […]